Privacy Policy
At Breathe & Flow Online Yoga Studio, we are deeply committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your data when you visit our website, use our services, or interact with us. Your trust is paramount, and we strive for complete transparency in our data handling practices.
1. Information We Collect
We collect various types of information to provide and improve our services to you. This data helps us understand your needs, personalize your experience, and ensure the smooth operation of our studio.
1.1. Personal Data You Provide
When you register for an account, book a class, purchase a program, or subscribe to our newsletter, you may provide us with personally identifiable information, including:
- Contact Information: Your full name, email address, phone number (+44 20 3456 7890), and billing address.
- Account Credentials: Username and password.
- Payment Information: While we do not store full credit card details on our servers, we collect partial payment information (e.g., last four digits of your card) and rely on secure third-party payment processors to handle transactions.
- Health Information (Optional): You may choose to provide information about your health conditions, injuries, or fitness goals to help us recommend suitable classes or programs. This is entirely voluntary.
- Communication Preferences: Your choices regarding receiving marketing communications from us.
1.2. Automatically Collected Data
As you navigate our website, we may automatically collect certain information about your device and browsing actions. This data is primarily used for analytics and improving site functionality.
- Usage Data: Information about how you use our website, including pages viewed, time spent on pages, links clicked, and the sequence of pages visited.
- Device Information: Your IP address, browser type, operating system, device type, and unique device identifiers.
- Location Data: General geographical location inferred from your IP address.
2. How We Use Your Information
The information we collect serves several crucial purposes to enhance your experience and deliver our services effectively.
- To Provide Services: To process your class bookings, manage your account, deliver online programs, and facilitate your participation in our yoga sessions.
- To Personalize Your Experience: To tailor class recommendations, content, and offers based on your preferences and previous interactions.
- For Communication: To send you transactional emails (booking confirmations, password resets), important service updates, and, if you opt-in, marketing communications about new classes, programs, or promotions from Breathe & Flow Online Yoga Studio ([email protected]).
- For Analytics and Improvement: To monitor and analyze website usage patterns, identify popular content, troubleshoot technical issues, and continuously improve our website and service offerings.
- For Security and Fraud Prevention: To protect our website and users from fraudulent activities and unauthorized access.
- To Comply with Legal Obligations: To meet legal, regulatory, or governmental requests.
3. Data Sharing and Disclosure
We do not sell or rent your personal information to third parties. We may share your data in limited circumstances and only with trusted partners who assist us in operating our business and providing our services.
- Service Providers: We may share data with third-party vendors who perform services on our behalf, such as payment processing, website hosting, email delivery, and analytics. These providers are contractually obligated to protect your data and use it only for the purposes for which it was disclosed.
- Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court order or government agency).
- Business Transfers: In the event of a merger, acquisition, or asset sale, your personal data may be transferred as part of the transaction. We will notify you of any such change in ownership or control of your personal information.
- Aggregated or Anonymized Data: We may share aggregated or anonymized data (which cannot be used to identify you personally) for research, marketing, or analytical purposes.
4. Your Data Protection Rights
Under applicable data protection laws, you have several rights regarding your personal information. We are committed to helping you exercise these rights.
- Right to Access: You have the right to request copies of your personal data that we hold.
- Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
- Right to Erasure: You have the right to request that we erase your personal data, under certain conditions.
- Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
- Right to Object to Processing: You have the right to object to our processing of your personal data, under certain conditions.
- Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
To exercise any of these rights, please contact us at [email protected]. We will respond to your request within one month.
5. Cookies
Our website uses cookies to enhance your browsing experience, analyze site traffic, and deliver personalized content. Cookies are small text files stored on your device. For detailed information on how we use cookies and your choices regarding them, please refer to our dedicated Cookie Policy.
6. Third-Party Links
Our website may contain links to third-party websites that are not operated by us. For example, our Contact Us page utilizes the Google Maps API to display our location (19 The Strand, London, WC2R 0EU, United Kingdom). Please be aware that we have no control over the content and practices of these sites and cannot accept responsibility or liability for their respective privacy policies. We encourage you to review the privacy policies of any third-party sites you visit.
7. Changes to This Policy
We may update our Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically for any changes.
Last updated: 14th August 2024
8. Contact Us
If you have any questions or concerns about this Privacy Policy or our data handling practices, please do not hesitate to contact us.
- Email: [email protected]
- Phone: +44 20 3456 7890
- Address: 19 The Strand, London, WC2R 0EU, United Kingdom